Billboard Advertising
Unlock powerful, flexible visibility for your brand across the UK. From retail and charity campaigns to tourism promotions, digital billboards deliver impact across every sector. With bold formats like 6-sheets, Mega 6s, 48-sheets, and 96-sheets, you can bring big ideas to life and target audiences locally or nationwide. The results speak for themselves — the average UK consumer spends 70% of their time out of home, 71% engage with roadside messages, and billboard marketing costs up to 80% less than TV advertising.
Details
- Covers a wide variety of sectors (retail, charity, tourism) indicating flexibility of the medium.
- Strong creative scope: special builds, large formats, and digital displays allow “big ideas” to be brought to life in high-impact ways.
- High impact format: formats like 48 sheet, 96 sheet, LED signs, mega-6 sheets give visual prominence and attention-grab.
- Local targeting: You can pick best board locations relevant to your audience—whether local store direction or full national coverage.
- Format options (with different sizes and locations) include: 6 sheet (pedestrian/traffic-level), Mega 6 (portrait digital), 48 sheet (mid-sized poster), 96 sheet (large scale) and iconic site digital displays.
- Exposure & recall statistics:
- “The average consumer in the UK spends around 70% of their time Out of Home.”
- “71% of Consumers Often Look at the Messages on Roadside Billboards.”
- “Billboard marketing costs 80% less than television advertising.”
See How Leading Sectors Use Billboard Advertising to Make an Impact
Retail Sector
From major roadways to bustling city centres, digital billboards keep your brand front and centre where audiences are most engaged. Today’s digital Out-of-Home advertising takes that visibility to the next level — offering unmatched impact, creative flexibility, and instant campaign control.
Charity Sector
Charities have unique stories to tell — messages that inspire action and drive positive change. Digital billboard advertising provides the creative freedom to share those stories in powerful, attention-grabbing ways, helping to raise awareness, encourage support, and amplify social impact.
Tourism Sector
From tourism boards to museums and travel companies, digital billboards deliver stunning visual campaigns that drive curiosity and footfall. With both local and national coverage options, you can reach travellers and commuters wherever they are — turning everyday journeys into opportunities for discovery.
Expand Your Reach with the Impact of Digital Billboard Advertising
Creative Scope
Big ideas deserve big stages. Digital billboards in prime locations let your creativity shine — transforming powerful concepts into attention-grabbing, high-impact campaigns that can’t be ignored.
High Impact
Digital billboard advertising delivers unbeatable standout, even in the busiest city environments. From 48-sheet and 96-sheet formats to LED signs and Mega 6s, you have the flexibility to design a campaign that elevates your brand and maximises impact.
Local Targeting
Precision matters. Our data-led approach ensures your billboards appear in the most relevant, high-performing locations — whether it’s a local store promotion or full UK coverage.